man sitting on on couch considering switching to a Florida Blue health plan

Get a new health plan that puts you first.

During a Special Enrollment Period, you may be able to switch to a Florida Blue plan that gives you the benefits you want and access to over 23,000 quality doctors, specialists, and hospitals.

Get a new health plan that puts you first.

During a Special Enrollment Period, you may be able to switch to a Florida Blue plan that gives you the benefits you want and access to over 23,000 quality doctors, specialists, and hospitals. 

Discover the Florida Blue difference.

For over 80 years, we’ve been serving the people of Florida with reliable health solutions. We offer over 200 health plans with access to more than 23,000 doctors and specialists. As a member, you can save with discounts1 on everyday items and an exclusive member rewards program.2 Get access to personalized care and dedicated agents who can answer your questions for free.

By switching to Florida Blue, you can save with plan payments as low as $0 a month,3 if you qualify, and $0 in-person and virtual visits at a Florida Blue Value Choice Provider.4 Members enjoy exclusive rewards2 and discounts1 on items like vitamins and gym attire, and can get labs, X-rays, and generic drugs for less than $10. Many plans also include 24/7 virtual visits for $0.

Our plans let you see doctors in person for low to no extra cost, with $0 virtual 24/7 visits for most Florida Blue plans, and access to generic drugs for as low as $10. Members can connect with 23,000+ doctors and specialists across Florida, with out-of-state options available, and also receive one-on-one support to manage ongoing conditions or complex care needs. Dedicated nurses and clinical professionals can help you reach your health goals and find community resources.

A dedicated Florida Blue agent can assist you at no additional cost. They can see if you qualify for a Special Enrollment Period, answer your coverage questions, and can help you compare costs, benefits, and more. When you’re ready to switch plans, they can guide you through the process, including setting up a call with a representative from the Marketplace Call Center, if required.

Switch to Florida Blue for the benefits you deserve.

Whole-person health

From care programs to help manage ongoing conditions like heart disease, to local therapists and other mental help resources, Florida Blue is here with health solutions for your unique care needs. Adult dental and vision coverage is also available on select plans

Florida Blue Centers

Attend fitness, nutrition, and wellness classes. See health coaches and Community Specialists. Get in-person support for your plan, and more, at a Florida Blue Center near you

Personalized support

A team of dedicated clinical professionals can help you manage ongoing conditions, reach your health goals, and find community resources that help with food, finances, and transportation

Extra savings

Save more with member rewards2 and discounts1 on everyday health items like gym memberships, eyeglasses, and more 

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Thank you for submitting your information.

By checking the box below and submitting this request, you confirm that you are the subscriber or authorized user of the phone number provided above, and you consent to receive calls and text messages at that number from, and on behalf of, the companies selected below and their appointed and licensed insurance agents, including calls and texts using an automated telephone dialing system, prerecorded or artificial voice messages, or both. The types of calls and texts you consent to receive include messages that market, offer, or promote the purchase of health and supplemental insurance plans, products, and services. Your consent is not required as a condition of any renewal or purchase and you may revoke your consent at any time. Message and data rates may apply. Message frequency varies. Major carriers supported.

By providing your email address, you consent to receive email marketing communications, including from a licensed insurance agent. 

You also acknowledge and agree to be bound by our Terms of Use and Privacy Policy which are available online at floridablue.com.

1Blue365® offers access to savings on items that Florida Blue members may purchase directly from independent vendors. Blue365 does not include items covered under your policies with Florida Blue or any applicable federal health care program. Blue Cross and Blue Shield Association (BCBSA) and Florida Blue may receive payments from Blue365 vendors. Neither BCBSA nor Florida Blue recommends, endorses, warrants or guarantees any specific Blue365 vendor or item. For more information about Blue365, go to FloridaBlue.com/disclaimer/blue365.

2Reward amounts available for individual ACA members 18 years or older. Reward amounts will apply to premiums and excess amounts may be redeemed subject to the reward program's terms and conditions.

3To be eligible for $0 monthly cost, your Marketplace monthly advance premium tax credit must be equal to or more than the premium

4Value Choice Provider is a designation Florida Blue gives to some in-network providers. To find one, go to floridablue.com and click Find a Doctor. Under Programs, select Value Choice Provider.

Policies have limitations and exclusions. The amount of benefits provided depends upon the plan selected and the premium may vary with the amount of benefits selected.

Health insurance is offered by Blue Cross and Blue Shield of Florida, Inc. DBA Florida Blue and HMO coverage is offered by Health Options, Inc. DBA Florida Blue HMO. Both companies are Independent Licensees of the Blue Cross and Blue Shield Association

We comply with applicable Federal civil rights laws and do not discriminate on the basis of race, color, national origin, age, disability or sex. You may access the Nondiscrimination and Accessibility notice here.

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